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DEMOGRAPHICS


DEMOGRAPHICS


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DIGITAL ASSETS


DIGITAL ASSETS


SOCIAL MEDIA

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COACHELLA.COM

 

MOBILE APP

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PRESS


PRESS


MEDIA


“Not only did Beyoncé crush Coachella by bringing out members of her former group Destiny’s Child, husband Jay-Z and sister Solange to perform with her, she also made history as the first black woman to ever headline Coachella.” 

- Alix Langone, TIME

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“Over two weekends, the festival held at the Empire Polo Club at the desert will host artists and guests from all over the world. Regular festival-goers are in the know that the Coachella Valley Music and Arts Festival is a holistic experience for the senses, which means entertainment on every level and beyond.”

- Nel-Olivia Waga, Forbes

“In 1999, Coachella opened its doors to welcome bands such as A Perfect Circle, Tool, The Chemical Brothers, and Beck. Since then, the festival has established itself not only as the most anticipated music event of the year, but also as the largest intersection of art and fashion across countless communities.”

- Michael Valinksy, PAPER

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“The past few years, nearly as much hype has been made of Coachella’s food lineup as the music, and this year has been no different: concepts from major restaurateurs, including NY’s David Chang and LA’s Stephane Bombet, are among the fests’ many food booths.” 

- Jeff Miller, Variety


ADDITIONAL PRESS

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HP


DIGITAL

HP


DIGITAL

WEBSITE INCLUSION

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HP Antarctic Directory Page
on Coachella.com

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HP Lounge Directory Page
on Coachella.com

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NEWSLETTER INCLUSION

Newsletter Copy Inclusion

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MOBILE APP INCLUSION

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on Partners Page

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HP Antarctic Activation
Location on Interactive Map

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HP Antarctic Activation
Expanded Detail Pages

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HP Lounge Activation
Location on Interactive Map

HP Antarctic Activation
Expanded Detail Pages

One Proximity Message Per Day Sent to 8,000 People

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SOCIAL MEDIA

FACEBOOK

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POST 1

IMPRESSIONS: 57,163
REACH: 44,661
ENGAGEMENT: 11,035
VIEWS: 9,030
REACTIONS: 373
SHARES: 9

POST 2

IMPRESSIONS: 224,228
REACH: 167,687
ENGAGEMENT: 46,041
VIEWS: 38,570
REACTIONS: 408
SHARES: 62

POST 3

IMPRESSIONS: 84,746
REACH: 69,795
ENGAGEMENT: 12,957
VIEWS: 10,814
REACTIONS: 408
SHARES: 62

POST 4

IMPRESSIONS: 98,059
REACH: 71,962
engagement: 21,518
views: 18,184
REACTIONS: 360
SHARES: 21

POST 3

IMPRESSIONS: 103,041
REACH: 76,877
ENGAGEMENT: 20,329
VIEWS: 15,561
REACTIONS: 551
SHARES: 57

 

TWITTER

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POST 1

IMPRESSIONS: 92,762
ENGAGEMENT: 1,022
VIEWS: 11,248
LIKES: 317
RETWEETS: 69

POST 2

IMPRESSIONS: 129,765
ENGAGEMENT: 3,414
VIEWS: 19,302
LIKES: 641
RETWEETS: 146

POST 3

IMPRESSIONS: 101,851
ENGAGEMENT: 2,666
VIEWS: 15,298
LIKES: 348
RETWEETS: 65

POST 4

IMPRESSIONS: 98,808
ENGAGEMENT: 3,422
VIEWS: 21,823
LIKES: 318
RETWEETS: 64

POST 5

IMPRESSIONS: 104,498
ENGAGEMENT: 3,930
VIEWS: 16,399
LIKES: 409
RETWEETS: 79

POST 6

IMPRESSIONS: 90,317
ENGAGEMENT: 2,116
VIEWS: 15,031
LIKES: 305
RETWEETS: 48


INSTAGRAM

 
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POST 1

IMPRESSIONS: 252,521
REACH: 197,924
views: 46,610
LIKES: 7,459
COMMENTS: 256

POST 2

IMPRESSIONS: 336,130
REACH: 270,556
VIEWS: 69,212
LIKES: 11,068
COMMENTS: 637

POST 3

IMPRESSIONS: 771,592
REACH: 592,466
views: 72,251
LIKES: 7,784
COMMENTS: 247

POST 4

IMPRESSIONS: 422,977
REACH: 374,807
views: 163,954
LIKES: 8,699
COMMENTS: 190

POST 5

IMPRESSIONS: 340,979
REACH: 266,864
views: 57,077
LIKES: 9,868
COMMENTS: 301

POST 6

IMPRESSIONS: 357,752
REACH: 282,041
views: 94,097
LIKES: 16,444
COMMENTS: 261

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HP


ACTIVATION

HP


ACTIVATION

ON-SITE ACTIVATION

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HP GALLERY

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THANK YOU!


THANK YOU!